Allison Fay NovakAllison Fay NovakExecutive Director, Liquidity Specialist
About Allison
Allison Fay Novak is an Executive Director and the Liquidity Specialist Team Lead at J.P. Morgan Wealth Management.
The Liquidity Specialists are a team of dedicated, experienced professionals who partner with Advisors and their high-net-worth clients to address liquidity needs and develop bespoke cash management strategies.
In her leadership role, Allison sets the strategic direction for the team in providing clients with cash management approaches that can align with near- and long-term liquidity needs. She draws upon deep experience in the competitive landscape and underlying rate environment to help create custom strategies that can result in enhanced cash yield for clients.
In a career that began in the firm's management training program, Allison has worked in the J.P. Morgan Asset and Wealth Management division in sales, product development and client service relationship roles. Before pivoting her focus specifically to liquidity management, she was a Banking and Liquidity Solutions Specialist covering J.P. Morgan Advisors.
Allison earned a B.A. in Economics from Indiana University and an M.B.A. with a concentration in Finance from DePaul University. She lives in Chicago with her husband and son.
Insights
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January 21, 2026You have worked hard to plan for the retirement you want, and are now ready to enjoy the results. But before you make the transition from full-time work to retirement, there are a few things you should confirm.Read NowShould I convert to a Roth IRA?
January 20, 2026Some people convert their traditional IRA to a Roth IRA for income-tax-free cash flow during retirement. Converting your traditional IRA to a Roth IRA does come with some costs.Read NowHow you may benefit from tax-loss harvesting
January 16, 2026Thoughtful management of your gains and losses may help cut your year-end tax bill. Here’s how.Read NowHow to prepare for Tax Day as a small business owner
January 16, 2026Taxes can be daunting, but keeping organized records and knowing the rules for your type of company can help. Read about how you can tackle Tax Day like a pro.Read NowProximity matters: 5 things to know about the US sphere of influence
January 16, 2026The U.S. seems to be taking steps to assert its power. We discuss what this could mean for markets.Read NowThe quiet disconnect: New J.P. Morgan research sheds light on the wealth dialogue between generations
January 15, 2026New research from J.P. Morgan’s Family Wealth Institute dives into the complex dynamics of talking about family wealth and why some may find it challenging.Read NowNew J.P. Morgan research sheds light on the wealth dialogue between generations
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January 15, 2026It can be important to structure gifts to a special needs beneficiary if you don’t want the beneficiary to be disqualified from receiving government benefits.Read NowSelling stock under a 10b5-1 plan
January 15, 2026If you’re a corporate insider, you have to decide whether to sell company stock, including vesting restricted stock units (RSUs) and options, through a 10b5-1 plan.Read Now