About Matt
Matt Flaks is a Client Associate at J.P. Morgan Wealth Management.
Matt joined the firm and The Noonan Group in 2024 after spending two years as a financial representative at Northwestern Mutual.
In his role, Matt wears many hats—providing wideranging support to clients, introducing them to the firm's time-saving technology, and handling transactions, administrative requests, new account openings, account maintenance, wire transfers and more. He finds conversations with clients to be inspiring, educational and critical to his ability to provide white-glove service. Matt feels fortunate to be in a position to learn from his colleagues and demonstrate his natural affinity for people and their priorities.
Matt became fascinated with investing in college, joining his roommates in reading about the markets and making stock selections.
He holds a B.S. in Psychology from Florida State University. A loud and proud Seminoles fan, Matt still has plenty of energy for competitive games of pickleball. He "relaxes" on the golf course and at Boston Harbor, where he is beginning to fish for striped bass. Matt has also been learning American Sign Language and hopes to become fluent in 2025. He recently moved to Beacon Hill.
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July 17, 2026Establishing defined groups to organize family activities and learning can be just as valuable as business governance.Read NowAI use is exploding. So are the bills.
July 17, 2026As artificial intelligence (AI) handles more complex work, usage can outpace budgets. We flag signals to watch – from token price inflation to AI model competition – and the investment implications.Read NowInsight 3: The culture shift from paternalism to partnership
July 17, 2026Developing a new, collaborative culture as leadership shifts from founder to successor is a key attribute of successful generative families.Read NowWhat to consider when you’re considering alternative investments
July 15, 2026Prioritizing due diligence and manager selection can be key to building an allocation to alternatives that enhances your portfolio’s diversification and outperformance potential.Read NowAI scams, deepfakes, impersonations … oh my!
July 15, 2026Scammers are enhancing their impersonation efforts, including leveraging AI. Learn what to look out for and how to protect yourself.Read NowFed Chair Kevin Warsh: ‘Prices are too high.’ Will there be a rate cut at the next Fed meeting? Here’s what to expect
July 15, 2026Kevin Warsh has been vocal in recent weeks that prices are higher than they should be. As the July Fed meeting approaches, here’s what investors can consider when assessing possible interest rate moves.Read NowCreating meaning in the send-off: A guide for families with college-bound children
July 15, 2026As you and your child prepare for this important next chapter, consider crafting a meaningful, celebratory send-off ritual that reflects your family’s values and hopes for the future.Read Now