
Eric LubinEric LubinVice PresidentWealth Advisor
About Eric
Eric Lubin is a Vice President and Wealth Advisor with J.P. Morgan Wealth Management.
As a founding member of LBR Partners, Eric serves high-net-worth individuals and their families to support them across their wealth journey. He forges deep relationships with his clients by getting to know them, their financial situation, their family dynamics and what matters most to them.
Eric combines an institutional markets perspective with his background in stock compensation to craft wealth planning strategies designed to target the highest probability of success. His particular strength encompasses determining what his clients' needs are and then building a personalized investment portfolio that aligns with their income goals.
As one of five children, Eric believes that nothing is more important than family, and his interest in finance was spawned by his situation growing up in which there was a recognized need for sophisticated guidance in wealth planning. His career began in 2010 as a commodities trader at GFI Group LLC, and he then parlayed his financial skills into asset management at AXA Advisors and Merrill Lynch before joining J.P. Morgan in 2022.
A graduate of the University of South Carolina, Eric earned a B.S. in Business Administration from its Darla Moore School of Business.
Eric lives in Middletown, New Jersey, with his wife, Alexandra, and their two children, Miles and Zoe. In his free time, he enjoys playing golf, skiing and snowboarding, and relaxing at the beach with his family and friends.
Insights

How the inherited IRA 10-year rule works under the SECURE Act
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How the inherited IRA 10-year rule works under the SECURE Act
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A guide to alternative investments: What they are and how they work
November 9, 2026Learn what alternative investments are, how they work, and the potential benefits and risks to consider before adding alternatives to your portfolio.Read Now
The blue wave is changing the AI trade
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Leaving your job: A quick transition guide for your 401(k), company stock and benefits
November 5, 2026Whether you’re retiring, finding a new job or taking time off, leaving your job comes with a few important steps that can make the transition easier.Read Now
A loving gift: The ethical will
November 5, 2026An ethical will (legacy letter) helps you share values and life lessons. It’s written by you – not a legal document – and can complement your estate plan.Read Now
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6 estate planning pitfalls that family conversations can help prevent
November 4, 2026When families don’t discuss an estate plan, heirs may be left with unanswered questions and unexpected responsibilities. Here’s how to start the conversation.Read Now
The Federal Reserve isn't the only central bank to hike rates in 2026: What global tightening means for investors
November 4, 2026Several major central banks around the world have raised interest rates in 2026, including the Bank of Japan, European Central Bank and others. Learn how global tightening can affect yields, costs and portfolios.Read Now
