Louise ArmourLouise ArmourManaging DirectorWealth Partner
LinkedInAwards and Industry Recognition
Forbes
Barron's
About Louise
Louise Armour is a Managing Director, Portfolio Manager, and Wealth Partner with J.P. Morgan Wealth Management.
As the head of the Armour Group, Louise is responsible for leveraging the firm's resources to best serve client needs. Louise and her team provide comprehensive wealth management to high-net-worth families, corporations and their executives, family offices and entrepreneurs. The Armour Group works regularly alongside clients' CPAs and attorneys to create personalized and efficient financial planning.
A graduate of the State University of New York, Louise began her career with Thomson McKinnon. In 1985, she joined a J.P. Morgan predecessor firm, before transitioning to her current role. Louise is a Wealth Partner, named to the J.P. Morgan Wealth Partner's Council to represent her peers, and was recently a recipient of the inaugural J.P. Morgan Chairman's Award. She is passionate about advancing women's opportunities in the workplace and supporting diversity and inclusion.
Louise has long been involved in the equestrian world and her husband, Red, is in the Polo Hall of Fame.
She has served as a team sponsor for Polo Under the Palms and is also an active fundraiser for the MD Anderson Cancer Center, Palm Beach County Sheriff's Scholarship Program, Polo Players Support Group, The Michael J. Fox Foundation and the Boys and Girls Club. Louise and her husband live in Wellington, Florida, and have two grown children, Alexandra and Michael.
Insights
AI scams, deep fakes, impersonations … oh my!
July 10, 2025Scammers are enhancing their impersonation efforts, including leveraging AI. Learn what to look out for and how to protect yourself.Read Now
Think before you move: How to think about redomiciling
July 10, 2025Relocating from one state to another is complicated on its own. Here are some important tax considerations that are often overlooked.Read Now
Protect your passion: Make the most of your car collection
July 3, 2025You’ve devoted a lot of time and energy to collecting cars – but have you done enough to safeguard your wealth and privacy?Read Now
A half-year roundup: 50 events shaping 2025 so far
July 3, 2025Despite challenges, markets have powered through. Here’s what’s made headlines in 2025 so far.Read Now
5 things working in markets today
June 27, 2025In a shifting market landscape marked both by uncertainty and near all-time highs, we focus on what’s working.Read Now
Paying with debt: How to leverage your investments
June 26, 2025Borrowing against your investments and assets can help you fund new opportunities while preserving liquidity. Find out which options might be a fit for your needs and goals.Read Now
Thinking about buying another home? Here’s what to consider
June 24, 2025When assessing if adding another home to your real estate portfolio is the right move, consider the financials as well as your motivations for buying and life stage.Read Now
How to pass down the family vacation home
June 23, 2025Careful estate planning can help you accommodate your children’s differing lifestyles, needs, even tastes in décor – and allow them to truly enjoy the family vacation home.Read Now
Is deal activity on the rise? 3 signs we see now
June 20, 2025Dealmakers are ready for a rebound. Here’s why we’re optimistic.Read NowAI scams, deep fakes, impersonations … oh my!
July 10, 2025Scammers are enhancing their impersonation efforts, including leveraging AI. Learn what to look out for and how to protect yourself.Read NowThink before you move: How to think about redomiciling
July 10, 2025Relocating from one state to another is complicated on its own. Here are some important tax considerations that are often overlooked.Read NowProtect your passion: Make the most of your car collection
July 3, 2025You’ve devoted a lot of time and energy to collecting cars – but have you done enough to safeguard your wealth and privacy?Read NowA half-year roundup: 50 events shaping 2025 so far
July 3, 2025Despite challenges, markets have powered through. Here’s what’s made headlines in 2025 so far.Read Now5 things working in markets today
June 27, 2025In a shifting market landscape marked both by uncertainty and near all-time highs, we focus on what’s working.Read NowPaying with debt: How to leverage your investments
June 26, 2025Borrowing against your investments and assets can help you fund new opportunities while preserving liquidity. Find out which options might be a fit for your needs and goals.Read NowThinking about buying another home? Here’s what to consider
June 24, 2025When assessing if adding another home to your real estate portfolio is the right move, consider the financials as well as your motivations for buying and life stage.Read NowHow to pass down the family vacation home
June 23, 2025Careful estate planning can help you accommodate your children’s differing lifestyles, needs, even tastes in décor – and allow them to truly enjoy the family vacation home.Read NowIs deal activity on the rise? 3 signs we see now
June 20, 2025Dealmakers are ready for a rebound. Here’s why we’re optimistic.Read Now