
Lauren WestLauren West, CFP®, AIF®Vice PresidentWealth Advisor
Awards and Industry Recognition

Forbes
About Lauren
Lauren West is a Vice President and Wealth Advisor at J.P. Morgan Wealth Management.
Lauren provides focused attention, strategy and advice to clients of The Soja West Group, helping them resolve the complexities that significant wealth can pose. Thoughtful and thorough in her approach, she is skilled in helping clients pursue their goals with efficiency and resolve, capitalizing on a range of opportunities at their disposal.
Within the team, Lauren manages client portfolios and oversees financial planning, clarifying multiple facets of client wealth and charting a path to pursue each person's objectives. She offers a tax-sensitive approach, staying apprised of the factors that can impact clients' investment, wealth transfer and philanthropic decisions. Lauren also appreciates clients' desire to foster legacies that extend beyond their balance sheets. She looks to clarify the values of wealth creators and their families, cementing a vision that can inspire generations to come.
Lauren applies the knowledge she has gained from more than 15 years of experience in investing and wealth management. Prior to moving to J.P. Morgan Wealth Management with her team in 2023, she spent more than seven years at First Republic Private Wealth Management, where she most recently was a Vice President and Wealth Manager. Earlier in her tenure, Lauren led strategic corporate marketing initiatives for First Republic Private Wealth Management. Her career also includes more than six-and-a-half years with J.P. Morgan Chase Bank, where she was a Private Client Banker. She began her financial services career in 2009 with Keiretsu Forum, a global investment community of accredited private equity investors, venture capitalists and corporate/institutional investors.
Lauren earned her B.S. in Business Administration with a concentration in Finance and a minor in Spanish from California Polytechnic State University—San Luis Obispo. Committed to professional excellence, she holds the CERTIFIED FINANCIAL PLANNER® certification awarded by the CFP® Board of Standards, Inc., as well as earning the AIF® designation in 2025. Attainment of the AIF® designation demonstrates understanding of the Prudent Practices® and methodology.
Active in her local community, Lauren volunteers with organizations that focus on promoting financial literacy to young adults and school-age children. She serves on the Finance Advisory Board of the Orfalea College of Business at her alma mater. Lauren is also a current member of the Financial Planning Association of San Francisco and a former board member of Financial Women of San Francisco.
Outside of the office, Lauren loves to spend time with her young family exploring the North Bay.
CFP Board owns the marks CFP® and CERTIFIED FINANCIAL PLANNER® in the U.S.
Fi360 Inc. owns and awards the certification marks "AIF®" and "Accredited Investment Fiduciary®". Authorized users of the marks have successfully met requirements for initial certification and annual recertification.
Insights

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Differentiating large from small: Firm size and exposure to trade tensions
August 1, 2025With tariffs likely to settle at elevated rates, we explore how company size may shape the impactRead Now
July 2025 Fed meeting: Rates hold steady once again, potentially setting up fall intrigue
July 31, 2025The Federal Reserve held rates steady once again in July, but the decision wasn’t unanimous. What could that mean for economic policy going forward?Read Now
Insight 1: Build and sustain a “great” extended family
July 30, 2025Investing in family development can have a long-lasting impact on your family’s wealth and legacy of values and traditions.Read Now
Defying the tariff drag: 3 reasons markets are moving forward
July 25, 2025The risks are real, but so is resilience. Here’s why fears about trade and policy setbacks are fading.Read Now
Capitalizing on the tax-deferral advantage of a variable annuity
July 24, 2025A variable annuity is a tax-deferred retirement product that accumulates funds or distributes income based on the performance of the underlying investment options chosen by the contract owner. Read why this can be especially beneficial for individuals in a high tax bracket.Read Now
How to use life insurance as a financial asset
July 23, 2025Yes, life insurance can offer a benefit to loved ones when you pass, but it can also be a financial asset during your life. Learn how it works.Read Now
How much of your portfolio should be in non-U.S. stocks?
July 22, 2025Explore why it may be beneficial to consider adding non‑U.S. equities by examining valuation shifts, volatility patterns and long‑term return potential.Read Now
Creating meaning in the send-off: A guide for families with college-bound children
July 22, 2025As you and your child prepare for this important next chapter, consider crafting a meaningful, celebratory send-off ritual that reflects your family’s values and hopes for the future.Read Now
Insight 2: Foundation of values to define culture and focus
July 22, 2025A core mission and set of values are important guides for a generative family, but keep in mind that they are dynamic and should be revisited and adapted with each new generation.Read Now