William R. Coke

"With over 30 years of experience in the industry, I focus on delivering comprehensive, tailored investment plans designed to meet my clients’ goals."
About William R. Coke

Welcome

With over 30 years of experience in the industry, we focus on delivering comprehensive, tailored investment plans designed to meet our clients' goals. We deliver world-class research and trading, and support our individual clients by building diversified strategies using a range of asset classes.
We work with a wide range of clients, including individuals, family offices, middle-market institutions, pension plans, money managers, hedge funds, private equity firms and corporate executives. Our strategic long-term approach to investing leverages J.P. Morgan's award-winning research coverage and tactical portfolio analytics to help tailor the investment strategies for our clients.1 Navigating through today's dynamic markets, we identify opportunities where we can provide our clients with J.P. Morgan's proprietary investment products and capabilities. We offer a broad array of services that include:

  • Advisory and Managed Accounts
  • Asset Allocation
  • Portfolio Analysis and Construction
  • World-Class Investment Research¹
  • Wealth PlanningRetirement
  • Education (529 Plan)
  • Wealth Transfer and Philanthropy
  • Trust and Estate Guidance
  • Corporate Services
  • Restricted and Control Securities Transactions
  • Rule 10b5-1 Plans
  • Employee Stock Option Analysis
  • Mortgages and Home Equity Lines of Credit
  • Donor-Advised Fund for Charitable Giving
  • Banking and Cash Management
  • Cash Liquidity Analysis

Our clients have direct access to one of the world's most highly respected research franchises, and are able to consistently leverage our deep market insights and ideas in managing their investment portfolios. Our focus is to provide a comprehensive solution for our clients based on their specific time horizons and risk tolerance.

1Source: Institutional Investor, 2023

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Insights

Markets

5 things working in markets today

June 27, 2025In a shifting market landscape marked both by uncertainty and near all-time highs, we focus on what’s working.Read Now
Investing

Paying with debt: How to leverage your investments

June 26, 2025Borrowing against your investments and assets can help you fund new opportunities while preserving liquidity. Find out which options might be a fit for your needs and goals.Read Now
Real Estate

Thinking about buying another home? Here’s what to consider

June 24, 2025When assessing if adding another home to your real estate portfolio is the right move, consider the financials as well as your motivations for buying and life stage.Read Now
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